Capture Your Style
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New York Times Bestseller From Instagram star Aimee Song, creator of the popular fashion blog Song of Style, comes the very first how-to Instagram guide, breaking down the essentials to taking gorgeous photos and building your brand and following. With over three million Instagram fans, Aimee Song knows a thing or two about taking the perfect Instagram photo. And Instagram is so much more than a platform for pretty pictures. It’s the fastest-growing social media network with an engaged community, a major marketing tool for brands, a place where Beyoncé drops her albums, and a hub where products can be bought with a simple double tap. Including everything from fashion, travel, food, décor, and more, Aimee includes insider tips on curating a gorgeous feed and growing an audience. In this ultimate how-to Instagram guide, you’ll learn: · How to brighten, sharpen, and filter your photos · The best apps and filters · How to prop and style food and fashion photos · Ways to craft your voice and story on Instagram · How to gain more Instagram followers · Secrets behind building a top Instagram brand · How to transform an Instagram hobby into a successful business · Tips for driving revenue based on your following Capture Your Style will empower you to become your own master mobile photographer, whether you’re looking to launch an e-commerce business or simply sharing a gorgeous meal with your friends, turning even the most mundane moment into Instagold. This is a must-have reference for anyone interested in the ins and outs of stylish personal branding.
If Capture Your Style was Aimee Song’s guide to building your social media brand, then Aimee Song: World of Style is a celebration of what makes the Instagram icon’s own brand so fabulous. In this brand-new tome, Song collects 500 of her all-time favorite looks. From the streets of New York to the cafés of Paris to the beaches of Indonesia, Song shows off her incredible street style fashion and shares memories from her travels around the globe. Annotated images and personal notes throughout will offer Song’s 4.5 million followers what they love most about following Aimee—the inspiring fashion, beautiful food, travel tips, and a peek at the jet-setting life that has made her such a popular tastemaker. At a chunky 500 pages, Aimee Song: World of Style Book is a must-have gift for Aimee’s many fans, and an inspirational look at one of the internet’s biggest fashion sensations.
Gain Instagram followers, grow your personal brand, and influence others with beautiful photography, fabulous content ideas, the best filters, and the right hashtags. You have unbeatable taste and killer style that just needs to be unleashed to the world. You're a creative force who wants to connect with others who will appreciate and be inspired. Learn how to tell compelling visual stories for every aspect of your charmingly curated life - from a cozy snap of your shabby chic bed, to a candid of your day trip with hubs, to an attractive flat lay of your covetable afternoon-in-the-park outfit. How do people take those aerial shots of breakfast in bed, why do her selfies look so flattering, and how does she have time to capture all those beautiful photos while raising a family? Learn from successful Instagram influencers as they teach you all the exclusive tricks of the trade. InstaStyle is your visual guide for transforming your feed and showcasing your life, while remaining true to your brand. From the moment you create your handle to get started, this book provides content inspiration, advice on curating shots, and editing instructions to keep your grid captivating and professional. Whether you prefer vintage and moody, or soft and blush pink, specific guidelines explain how to create an immediately recognizable photo aesthetic with presets and editing. You'll learn precisely how to drive people to your feed and win a follow so that you ultimately grow your business, and earn money by becoming #sponsored.
The rules of fashion have changed. The new digital era is all about being seen, liked and inspired. So how do we define ourselves through style? And why has the evolution of the Internet changed the way we buy and wear clothing?
In Hashtag Authentic, social media guru Sara Tasker provides tips, advice and guidance on how to turn your personal Instagram account into a profitable creative outlet. Since setting up her Instagram account (me_and_orla) while on maternity leave in 2013, Sara has become a celebrated influencer and iPhoneographer, and through her calm, atmospheric and authentic style has garnered legions of followers. Here, Sara presents the lessons she has learned along the way. Sara's nurturing voice and enchanting photography provide guidance on: Storytelling, with tips on finding your own visual style and personal niche. Making pictures, including composing for Instagram, finding the best light and getting the most out of your camera phone. Archiving your life, with tips organized by themes like Craft & Making, Family & Pets and Food & Ingredients. Sharing your world, detailing the keys to Instagram success and beyond. Hashtag Authentic is both an inspiring manual and an interactive tool for finding an online voice, growing a tribe and becoming an influencer.
The co-founders of the hugely successful Who What Wear empire share their best career advice for smart, stylish, self-starting women of all professional levels. In The Career Code, the third book in the smash-hit Who What Wear series, fashion and digital entrepreneurs Katherine Power and Hillary Kerr bring you the Everygirl’s guide for creating your own professional success, on every level, flawlessly. The book is filled with insightful, pragmatic “career codes” to follow, as well as all of the practical, how-to advice they’ve learned while building their company from zero employees in 2006, to the thriving, multibrand, multiplatform, multi-million dollar company it is today. In this approachable, authoritative, and inspirational book, you will find the most useful and accessible tips and tricks to strategically build your career into exactly what you want it to be, from negotiating your salary to avoiding the biggest mistake most people make when they quit. Chapters include advice on résumé building, dressing for the job you want, and how to effectively communicate at work—even with the most difficult colleagues—all done with the Who What Wear girls’ practical and polished signature style. It gives you total insight into how you can excel at work in every arena, whether you’re just starting your very first job, contemplating switching fields, or finally a boss who’s building her own team. The Career Code also includes over 20 of Hillary and Katherine’s best “life hacks” to ensure your out-of-office life runs just as smoothly as your career. Take your ambition to the next level and give your career the stylish edge it deserves. This is the must-have handbook for every woman at every stage of her career, no matter where she sits in the boardroom.
Social media can be a rich source of inspiration for aspiring photographers. It’s easy enough to set up an account, but to really master it and gain a significant following you need two things: a strong personal identity and an aspirational style that people will want to emulate. This book will help you achieve both. Written by renowned author and photographer Leela Cyd, Styling for Instagram is packed with beautiful images as well as her sage advice for certain Instagram success. With advice on creating the perfect composition, finding a unique angle and picking the right props, you’ll find all you need to know about getting beautifully styled shots that work.
NEW YORK TIMES BESTSELLER • “The guardian of all style” (The New York Times Magazine) shares stories on life, love, style, and career, from Paris to New York, and inspires readers to cultivate an effortless chic that is all their own. Garance Doré, the voice and vision behind her eponymous blog, has captivated millions of readers worldwide with her fresh and appealing approach to style through storytelling. This gorgeously illustrated book takes readers on a unique narrative journey that blends Garance’s inimitable photography and illustrations with the candid, hard-won wisdom drawn from her life and her travels. Infused with her Left Bank sensibility, the eclecticism of her adopted city of New York, and the wild, passionate spirit of her native Corsica, Love Style Life is a backstage pass behind fashion’s frontlines, peppered with French-girl-next-door wit and advice on everything from mixing J.Crew with Chanel, to falling in love, to pursuing a life and career that is the perfect reflection of you. Praise for Garance Doré and Love Style Life “The most elegant, funny, truthful book on style, love and life. Garance is an original with the cutest French accent.”—Jenna Lyons, president and creative director, J.Crew “This charming book by fashion blogger Doré is part memoir and part style guide, gathered together in a chic, Gallic-inflected package.”—Publishers Weekly “One of blogdom’s most compelling storytellers.”—The New York Times “Doré’s mix of portrait photography, illustrations, collages, and stream-of-consciousness writing . . . has given the fashion world en masse a girl crush.”—Interview “Garance Doré embodies effortless French style.”—Martha Stewart Living
An inspirational fashion book for the everyday woman Fans of the style lessons of The Curated Closet and Lessons from Madame Chic and the can-do motivation of Girl, Wash Your Face by Rachel Hollis, will love Life Styling. For women who happen to be mums. Whether you had a sense of style and lost it or never really took the time to think about what you like to wear, this is the book for you. Style basics and minimalism for beginners: Life Styling: Simple Steps for Mums to Find your Style & Confidence will help you pack your perfectly organized bags and take you on a journey from the very basics to the dream minimalist capsule wardrobe. It will also help you navigate the social media obsessed landscape of personal style along the way. Style, self-esteem and positive thinking in an Instagram world: Learn about the pros and cons of living in this “Insta” world and how it’s affected not only the way that we dress but our expectations and how we feel about ourselves. Discover the importance of underwear and a good pair of jeans and why you should be super excited that leggings are ‘back’. Life Styling will help you learn your ‘colors’, what styles will flatter your shape and lifestyle and how to save money by shopping smarter and making the clothes you already own work a little harder. Capture your style and own it: Wherever you are in your style evolution it’s important to recognize who you are. Identifying what makes you happy when you open your closet doors is a step in the right direction. Life Styling will help you do just that. A personal style self-help book for women and mums
Alexa Chung's IT: the Top Ten Bestseller from the international fashion muse and Vogue contributing editor Now a Penguin paperback, this one-off collection of Alexa Chung's writing, doodles and photographs combines stories of early style inspirations such as her grandpa and the Spice Girls with discussion of figures of obsession like Jane Birkin and Annie Hall, reflecting on heartbreak, how to get dressed in the morning, the challenges of taking a good selfie, and more. Interspersed with pages from Alexa's notebooks and many a photo of a good night out, It is now perfectly sized for any bag - handbag or otherwise. Witty, charming and with a refreshingly down-to-earth attitude, It is a must-have for anyone who loves fashion, worries about growing up, or loves just about everything Alexa Chung. 'If you love Alexa Chung, buy it. If you are interested in fashion and style, buy it. If you're after a book full of pretty pictures and inspo, buy it' - Cosmopolitan Alexa Chung is a model and contributing editor to British Vogue. The recipient of numerous style awards, Alexa has won the prestigious British Style Award (voted for by the public) three years in a row. She currently lives in New York City.