Author : Michael Lewis
Publisher : W. W. Norton & Company
Release :2010-03-15
Total pages :256
Language : EN, FR, DE, ES
ISBN : 0393066258

The time was the 1980s. The place was Wall Street. The game was called Liar’s Poker. Michael Lewis was fresh out of Princeton and the London School of Economics when he landed a job at Salomon Brothers, one of Wall Street’s premier investment firms. During the next three years, Lewis rose from callow trainee to bond salesman, raking in millions for the firm and cashing in on a modern-day gold rush. Liar’s Poker is the culmination of those heady, frenzied years—a behind-the-scenes look at a unique and turbulent time in American business. From the frat-boy camaraderie of the forty-first-floor trading room to the killer instinct that made ambitious young men gamble everything on a high-stakes game of bluffing and deception, here is Michael Lewis’s knowing and hilarious insider’s account of an unprecedented era of greed, gluttony, and outrageous fortune.

Author : Seth Godin
Publisher : Penguin
Release :2009-11-12
Total pages :240
Language : EN, FR, DE, ES
ISBN : 110118454X

The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer: “What’s your story?” “Will the people who need to hear this story believe it?” “Is it true?” All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that’s virtually the same car. We believe that $225 sneakers make our feet feel better—and look cooler—than a $25 brand. And believing it makes it true. As Seth Godin has taught hundreds of thousands of marketers and students around the world, great marketers don’t talk about features or even benefits. Instead, they tell a story—a story we want to believe, whether it’s factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories. Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod. But beware: If your stories are inauthentic, you cross the line from fib to fraud. Marketers fail when they are selfish and scurrilous, when they abuse the tools of their trade and make the world worse. That’s a lesson learned the hard way by telemarketers, cigarette companies, and sleazy politicians. But for the rest of us, it’s time to embrace the power of the story. As Godin writes, “Stories make it easier to understand the world. Stories are the only way we know to spread an idea. Marketers didn’t invent storytelling. They just perfected it.” From the Trade Paperback edition.

Author : N.A
Publisher : Dorrance Publishing
Release :2013-07-22
Total pages :188
Language : EN, FR, DE, ES
ISBN : 9781480900325

Author : Patry Francis
Publisher : Penguin
Release :2008-01-29
Total pages :311
Language : EN, FR, DE, ES
ISBN : 0452289157

Drawn almost against her will to a vibrant newcomer who has been breaking hearts in their community, Jeanne Cross discovers that she and the woman share deep-seated emotional needs, a commonality that turns deadly when her house is repeatedly burglarized and her son is framed for murder. Reprint.

Author : Carlo Goldoni
Publisher : Dramatists Play Service, Inc.
Release :1973
Total pages :80
Language : EN, FR, DE, ES
ISBN : 0822206552

THE STORY: The liar of the title is one Lelio, a young Venetian of good family who returns home after a long absence and is immediately embroiled in a series of hilarious escapades. Lelio's problem is that he seems unable to speak the truth when a

Author : David Shulman
Publisher : Cornell University Press
Release :2007
Total pages :213
Language : EN, FR, DE, ES
ISBN : 080144473X

"There are always clients to please, rules to subvert, difficult tasks to perform, work to shirk, and upward mobility to seek. . . . Most people with work experience have encountered at least some version of exaggerated resumes, exploitative bosses, self-interested shirking, collusion against disliked colleagues, lying to clients, and countless other variants of lies on the job. This book tells the tale of such lies in the workplace and examines their impact on ethics, administrating work, and productivity."—from the IntroductionAccording to David Shulman, deception is a pervasive element of daily working life. Sometimes it is an official part of one's work-as in the case study he offers of private detectives, who lie for a living-but more often it is simply part of the fabric of life on the job. Shulman argues that workplace cultures socialize individuals into using deception as a tool in performing their everyday work. To make his point he focuses not on extreme cases but rather on less obvious forms of deception, such as pretending to show deference, shirking one's work, crafting misleading accounting reports, making false claims to customers and coworkers, and covering up business transgressions. Shulman analyzes the motives, tactics, rationalizations, and ethical ramifications of acting deceptively in the workplace. From Hire to Liar offers readers both detailed accounts of workplace lies and new ways to think about the important effects of everyday workplace deceptions.

Author : Keith Simmons
Publisher : Cambridge University Press
Release :1993-07-30
Total pages :229
Language : EN, FR, DE, ES
ISBN : 0521430690

This book is about one of the most baffling of all paradoxes--the famous Liar paradox. Suppose we say: "We are lying now." Then if we are lying, we are telling the truth; and if we are telling the truth we are lying. This paradox is more than an intriguing puzzle, since it involves the concept of truth. Thus any coherent theory of truth must deal with the Liar. Keith Simmons discusses the solutions proposed by medieval philosophers and offers his own solutions and in the process assesses other contemporary attempts to solve the paradox. Unlike such attempts, Simmons' "singularity" solution does not abandon classical semantics and does not appeal to the kind of hierarchical view found in Barwise's and Etchemendy's The Liar. Moreover, Simmons' solution resolves the vexing problem of semantic universality--the problem of whether there are semantic concepts beyond the expressive reach of a natural language such as English.

Author : Helen Daniel
Publisher : Penguin Group USA
Release :1988
Total pages :383
Language : EN, FR, DE, ES
ISBN : UOM:39015006603669

An exploration of Australian fiction as "the most beautiful lies" through the eyes of modern Australian authors : Peter Mathers - Pater Carey - Gerald Murnane - Elizabeth Jolley - Nicholas Hasluck - David Foster - Murray Bail - David Ireland.

Author : Ann Patchett
Publisher : Houghton Mifflin Harcourt
Release :2011-04-19
Total pages :352
Language : EN, FR, DE, ES
ISBN : 9780547548401

In 1992, celebrated novelist Ann Patchett launched her remarkable career with the publication of her debut novel, The Patron Saint of Liars. On this 25th anniversary, read the best-selling book that is “beautifully written . . . a first novel that second- and third-time novelists would envy for its grace, insight, and compassion” (Boston Herald). St. Elizabeth's, a home for unwed mothers in Habit, Kentucky, usually harbors its residents for only a little while. Not so Rose Clinton, a beautiful, mysterious woman who comes to the home pregnant but not unwed, and stays. She plans to give up her child, thinking she cannot be the mother it needs. But when Cecilia is born, Rose makes a place for herself and her daughter amid St. Elizabeth's extended family of nuns and an ever-changing collection of pregnant teenage girls. Rose's past won't be kept away, though, even by St. Elizabeth's; she cannot remain untouched by what she has left behind, even as she cannot change who she has become in the leaving.

Author : Louise H. Pratt
Publisher : University of Michigan Press
Release :1993
Total pages :180
Language : EN, FR, DE, ES
ISBN : 0472104179

A suggestive study of an elemental aspect of fiction