The Personal Mba
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Are you tempted to go to business school? Save your money and read The Personal MBA instead. This bestselling book gives you everything you to transform your business and your career. An MBA at a top business school is an enormous investment in time and cash. And if you don't want to work for a consulting firm or an investment bank, the chances are it simply isn't worth it. The Personal MBA gives you simple mental models for every subject that's key to commercial success. From the basics of products, and marketing to the nuances of teamwork and systems, this book distils you need to know to take on the MBA graduates and win. 'Finally, here's a £10.99 MBA. Well on its way to becoming a business classic.' Jason Hesse, Real Business 'No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, you'll be far ahead in the business game.' Kevin Kelly, founding executive editor of Wired
'No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, you'll be far ahead in the business game' KEVIN KELLY, FOUNDING EXECTIVE EDITOR OF WIRED Are you searching for your next challenge? Are you tempted to go to business school? Before you do, save your money and read The Personal MBA. Getting an MBA takes two years of your life. And most of it is spent on PowerPoint presentations and outdated financial models, rather than learning what it takes to run a real business. The Personal MBA distils the most valuable lessons of the finest business school and the best business books of all time into simple, memorable ideas and tools. This book is all you need to learn the fundamentals of business. Master concepts such as the Iron Law of the Market and the twelve forms of value, and discover exactly how to apply them to transform your career. 'After you've read The Personal MBA, you won't be open to people telling you that you're not smart enough, not insightful enough or not learned enough to do work that matters. Josh Kaufman takes you on a tour of the key ideas in business' SETH GODIN, AUTHOR OF PURPLE COW AND LINCHPIN
'A business classic. You're pretty much guaranteed to get your money's worth - if not much, much more' Jason Hesse, Real Business This revised and expanded edition of the bestselling book, The Personal MBA by Josh Kaufman, gives you everything you need to transform your business, your career or your working life forever. An MBA at a top school is an enormous investment in time, effort and cold, hard cash. And if you don't want to work for a consulting firm or an investment bank, the chances are it simply isn't worth it. Josh Kaufman is the rogue professor of modern business education. Feted by everyone from the business media to Seth Godin and David Allen, he's torn up the rulebook and given thousands of people worldwide the tools to teach themselves everything they need to know. The Personal MBA teaches simple mental models for every subject that's key to commercial success. From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils everything you need to know to take on the MBA graduates and win. 'File this book under: NO EXCUSES' Seth Godin, author of Purple Cow and Linchpin 'Josh Kaufman has synthesized the most important topics in business into a book that truly lives up to its title. It's rare to find complicated concepts explained with such clarity. Highly recommended' Ben Casnocha, author of My Start-Up Life
The 10th anniversary edition of the bestselling foundational business training manual for ambitious readers, featuring new concepts and mental models: updated, expanded, and revised. Many people assume they need to attend business school to learn how to build a successful business or advance in their career. That's not true. The vast majority of modern business practice requires little more than common sense, simple arithmetic, and knowledge of a few very important ideas and principles. The Personal MBA 10th Anniversary Edition provides a clear overview of the essentials of every major business topic: entrepreneurship, product development, marketing, sales, negotiation, accounting, finance, productivity, communication, psychology, leadership, systems design, analysis, and operations management...all in one comprehensive volume. Inside you'll learn concepts such as: · The 5 Parts of Every Business: You can understand and improve any business, large or small, by focusing on five fundamental topics. · The 12 Forms of Value: Products and services are only two of the twelve ways you can create value for your customers. · 4 Methods to Increase Revenue: There are only four ways for a business to bring in more money. Do you know what they are? Business degrees are often a poor investment, but business skills are always useful, no matter how you acquire them. The Personal MBA will help you do great work, make good decisions, and take full advantage of your skills, abilities, and available opportunities--no matter what you do (or would like to do) for a living.
Jason Barron spent 516 hours in class, completed mountains of homework and shelled out tens of thousands of dollars to complete his MBA at the BYU Marriott School of Business. Along the way, rather than taking boring notes that he would never read (nor use) again, Jason created sketch notes for each class—visually capturing the essential points of his education—and providing an engaging and invaluable resource. Once finished with his MBA, Jason launched a widely successful Kickstarter campaign distilling these same notes into a self-published book to help aspiring business leaders of all backgrounds and income levels understand the critical concepts one learns in business school. Whether you are thinking about applying to business school, are currently in college studying business, or have always wondered what is taught in an MBA program, this highly entertaining and visual book is for you.
Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.
Through an examination of people in the workplace, this book offers a look at the four factors that drive human beings and lead them to the choices that they make.
एमबीए करणे हा एक महागडा पर्याय आहे. आर्थिक स्थितीची पर्वा न करता या पर्यायाचं समर्थन करणं अगदीच अशक्य आहे. जॉश कॉफमनने बिझनेस स्कूलच्या निष्फळतेला पर्याय म्हणून PersonalMBA.comची स्थापना केली. त्यांच्या वेबसाईटने लाखो वाचकांना बिझनेससंबंधीच्या सर्वोत्तम पुस्तकांची आणि सर्वकालिक अशा शक्तिशाली व्यावसायिक संकल्पनांची ओळख करून दिली. आता ते व्यवसायासंबंधी अत्यावश्यक बाबी या समग्र पुस्तकात सांगत आहेत. खरे नेते बिझनेस स्कूल्समुळे घडवले जात नाहीत, तर आवश्यक असणार्या ज्ञानाचा, कौशल्यांचा आणि अनुभवांचा शोध घेत ते स्वतःलाच घडवतात. हे पुस्तक वाचून, स्वतःच्या अटींनुसार आपल्या व्यवसायात यशस्वी होण्याचा मार्ग तुम्हाला सापडेल.
Ben Casnocha discovered he was entrepreneur at age 12 and hasn't slowed down since. In this remarkably instructive book, Ben dissects the entrepreneurship "gene," explaining that everyone has inherited it if they have an idea to make the world a better place. In Casnocha's case, he found a better way for city governments to communicate with constituents on the Web. Six years later, Comcate has dozens of municipal clients, a growing staff, and a record of excellence. This book is the story of his start-up, but also a conversation with his mentors, clients and fellow entrepreneurs about how to make a business idea work?and how to have the time of your life trying. From Pat Lencioni to Marc Benioff of salesforce.com, Ben has won over the best and brightest of the business world?now it's your turn!